|
FOR IMMEDIATE RELEASE
ELITE AND AMATEUR ATHLETES SPRINT TO BEAVER CREEK FOR WEEKEND OF ADVENTURE RACING, JULY 17-18, 2004
* BALANCE BAR® 24-Hour Adventure Race features $25,000 cash purse
* First-ever Beaver Creek Adventure Sprint Race for beginners and amateurs, features cash prizes
* Nike ACG 5k and 10k Trail Run, features cash prizes
Beaver Creek, Colo.--July 6, 2004--Recreational athletes can join some of the nation's top adventure racers during the thrill-raising Beaver Creek Adventure Weekend, July 17-18, 2004. Headlining the weekend is the BALANCE BAR® 24-Hour Adventure Race, followed by the first-ever Beaver Creek Adventure Sprint Race. The Nike ACG 5k and 10k Trail Run and a series of new children's competitions round out a weekend of adrenaline-pumping events for competitors and spectators. A total of $30,000 in prizes will be awarded.
"Adventure racing has become very accessible," stated Brian Metzler, Editor-in-Chief of Adventure Sports Magazine. "Not everyone can do a week-long race in a remote corner of the world. But everyone can experience the excitement of a three-hour race in a nearby park. All you really need are an adventurous mindset and a modest degree of fitness."
The BALANCE BAR® 24-Hour Adventure Race in Beaver Creek, July 17-18, kicks-off the first annual National Adventure Racing Week, partnering with Adventure Sports Magazine to celebrate adventure racing, heighten awareness and grow adventure racing participation. There are more than 500 adventure races in North America in 2004.
New this year, the Beaver Creek Adventure Sprint Race on Sunday, July 18, is geared toward beginner adventure racers of all ages. Outdoor enthusiasts can test their abilities over a roughly three - six hour period, featuring 20 miles of mountain biking, trail running, orienteering and adventure skills tests. Teams of three can vie for top honors and cash prizes. Children who are accompanied by an adult may participate. Register at www.active.com or call the Beaver Creek Resort Company at (970) 845-5293.
Children may also compete in a series of new kids' contests throughout the weekend, including a 1k fun run and climbing wall, obstacle course and slack line contests. Registration takes place July 17-18 in Beaver Creek Village.
Beginner and expert runners can compete for cash prizes in the Nike ACG 5k and 10k Trail Run on Saturday, July 17. Register at www.active.com or call the Vail Recreation District at (970) 479-2280.
The BALANCE BAR® 24-Hour Adventure Race in Beaver Creek is open to skilled adventure athletes. Race disciplines include kayaking, mountain biking, trekking, ropes disciplines and navigation. For more information and to register for the BALANCE BAR® 24-Hour Adventure Race, visit www.BalanceBarAdventure.com or call (203) 352-5216.
"This is a great event to host. Spectators and participants can experience our spectacular Rocky Mountain setting and the extensive summer activities and amenities found at Beaver Creek," said Tony O'Rourke, executive director of the Beaver Creek Resort Company.
For more information on Beaver Creek Adventure Weekend and lodging packages, call (970) 845-9090 or (800) 404-3535, or visit www.beavercreek.com.
# # #
Media Contact: Christina Schleicher, Beaver Creek Resort, (970) 845-5292, cschleicher@vailresorts.com
| 
